Passenger Potential Analysis

Passenger Potential Analysis

Passenger Potential Analysis

There are a whole range of tools available in the market that promise to give an accurate analysis of passenger demand on new routes. But most of these tools rely on old data to prove demand for a new route! IC Aviation does not believe that historic events can accurately predict future potential – very little in aviation every stays the same from one day to the next, so it’s time to stop backing into the future! Old statistics cannot improve your case for a new route. As part of IC Aviation’s professional and reliable service to our airport clients, we rely on the best passenger demand forecasting tools available in the market. We use a highly sophisticated statistical tool that has been developed over many years by the leading German statisticians MK Metric GmBH. This unique method of passenger potential analysis takes into account a massive amount of data from the regions where the new route is planned to fly to and from. This data includes not only aviation related transport modes, but also potential competition from train networks, competition from other nearby airports and leakage of passenger to other airports. It also does much further than even transport related analysis to include social-economic factors for the region such as GDP and employment levels. The extensive database covers every region in the world, giving IC Aviation unrivalled access to passenger demand analysis on thousands of potential new routes. This industry leading analysis is already being used by leading airlines and airports all over Europe. Contact IC Aviation today to hear more about how we can offer the perfect all in one solution for your airport, from initial and accurate passenger demand potential analysis, right through to the final solutions as to how this potential can be turned into reality. Read More »